How to communicate to youngsters about Internet safety March 22, 2008Posted by Malene Charlotte Larsen in Children, Internet Safety, Youth.
The Danish Media Council for Children and Young People has launched a new campaign about Internet safety aimed at children and young people. The campaign features a fictional character, the 32-year old Hjarness, who has profiles on many different social network sites and uploads pictures, videos and all kinds of personal information about himself (and his friends) on the Internet.
I think this is a really interesting way of communicating to youngsters about Internet safety. Among other things, Hjarnees advises children and young people to put their full name, address, phone number and e-mail address online and to upload embarrassing photos and videos of their friends. There is no finger-wagging here, and the young people seem to really get the point and find Hjarnees really funny.
The campaign is targeted 13-16-year olds and the message is “Life online is what YOU make of IT”. Read more about it here.